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  • Useful Tools for Webmasters

    The following are tools and utilities used to analyze different aspects of a particular website, such as page rank, meta tags, site visitation, search engine position, etc.

    Web Page Rank
    PageRank is a numeric value that represents how important a web page is on the internet. Google figures that when one page links to another page, it is effectively casting a vote for the other page. The more votes that are cast for a page, the more important the page must be. Also, the importance of the page that is casting the vote determines how important the vote itself is. Google calculates a page’s importance from the votes cast for it. How important each vote is is taken into account when a page’s PageRank is calculated.
    Google Page Rank
    Calculates the page rank of any particular page for free. A page rank of 4 is great and anything more than that is fantastic. Usually, average sites do not reach the high numbers, which are usually assigned to companies such as Microsoft, Dell, Yahoo! and most importantly…Google (which is a perfect 10)!
    Meta Tags Analyzer
    Meta Tags are an element of HTML coding on a website that is used by search engines to index a website. These tags are not intended for users to see, however they pass information to search engine crawlers. The most important tags are the title, description and keyword tags. Rules used by different search engines govern how such tags are used, how many characters they should contain and how they should be formatted.
    Meta Tag Analyzer Tool
    Widexl designed this search engine optimization tool to help webmasters analyze their web pages. This script analyzes not only the meta tags but try to use the same spider technology as the spiders them self.
    Search Engine Position Check
    To track the position of your web site for certain keywords over a period of time is crucial in order to determine what search engine optimization (SEO) efforts are effective and which ones are not. A search engine position checker will allow the client to view the ranking of their site in the top search engines such as Google, Yahoo!, MSN, etc.
    Search Engine Position Check
    Search Engine Position Checker
    Use the Search Engine Rank Tool to check the search engine result pages (SERPs) of Google, Yahoo, MSN and more to see what position (if any) your site holds for a particular keyword phrase.
    Web Site Statistics

    Statistics inludes information regarding visitation to a website including the number of visitors, pages visited, web robots visiting, pages visited, bandwidth used and search engine referrals. This allows clients to focus marketing resources on campaigns and initiatives that deliver ROI, and improve your site to convert more visitors.
    Google Analytics – Web Site Statistics Google Analytics

    This free utility tells you everything you want to know about how your visitors found you and how they interact with your site.

    Google Analytics has the enterprise level capabilities you’d expect from a high end web analytics offering and also provides timesaving integration with AdWords. Of course, Google Analytics tracks all of your non-AdWords initiatives as well.